Standing Up for Women's Rights

Past Campaigns



RCA was founded in March 2005. The following year, working with GetUp!, we successfully campaigned to remove the Australian government’s effective ban of RU486 (mifepristone). The RU486 victory, in which women across the nation and across all parties in parliament worked together to get politics out of medicine, was Australia's first successful online action. 

By 2012, over 187 doctors were authorised to prescribe RU486. On 30 August 2012, RU486 was registered by the Therapeutic Goods Administration for wider use in the medical termination of early pregnancy. 




In Australia, agencies that don’t take a fee for service are not covered by laws that prohibit deceptive and misleading advertising. In 2006, Reproductive Choice Australia worked with a cross-party group of female politicians to argue in favour of the passage of the Transparent Advertising and Notification of Pregnancy Counselling Services Bill. The Bill sought to prevent anti-choice pregnancy agencies – which do not provide accurate information about abortion or refer women to safe abortion services – from misrepresenting their services. Working with GetUp!, Reproductive Choice Australia collected over 15,000 signatures in support of the Transparency Bill, which was debated in the Senate in June 2007.

We continue to advocate for the passage of truth-in-advertising legislation that would prevent anti-choice pregnancy agencies from deceiving and misleading women.


Do you like this page?
Quick Sign-up

Standing Up for Women's Reproductive Rights
Reproductive Choice Australia is a coalition of organisations and individuals who are interested in ensuring that women’s reproductive rights are protected and enhanced in Australia.